"We love it!"
Scotmid Co-operative is owned by its members and the more they get involved the better. But what does being a member mean? Scotmid wanted to create a suite of films that showed the different levels of membership involvement. From new member to employee to board member, showing that why they got involved and what they got out of it.
WHAT WE DID
What makes a member a member? As a co-op ourselves we are very familiar with many of the themes that Scotmid wished to capture and show. We produced a suite of 6 short social media friendly films. We aimed to create films that were personal and warm, that gave insight into the person as well as their role in Scotmid. We wanted them to have a light filmic feel and added motion graphics to highlight particular points.
To watch the rest of the profile films visit Scotmid’s Membership page on their site.
Scotmid Co-operative uses the films as a membership engagement tool and features them on their membership page, along with the “Membership Matters” animation we produced for them. They also use them in presentations and talks.