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I Just Froze

Animation

THEY SAY
“The end product is beyond our expectations: engaging, creative, quirky, - and totally met the brief. The process was not only easy for us, but exciting too. We couldn’t have wished for a better outcome. That’s a particular skill of media co-op: being able to take a complex issue and make it accessible.”
Rape Crisis Scotland

BRIEF
Rape Crisis Scotland had to tell the public about new judicial directions for rape trials.

WHAT WE DID
We turned a complex technical legal issue into two eye-catching and punchy short videos, attracting over 200,000 views on social media.

The films were shortlisted for the SCVO Charity Awards ‘Cracking Campaign’, and made the Official Selection at the Mzansi Women's Film Festival, South Africa. They were also broadcast on BBC and STV news.

 
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